9 sales & marketing platforms to supercharge revenue in 2023:

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TODAY’S NEWS

So, have you heard about the Chinese spy balloon that was spotted above Montana?

Apparently, the Chinese government just couldn't get enough of cow-gazing, because they decided to send a balloon to get a bird's eye view! I mean, what's the big deal? It's not like they're gonna find anything top secret up there...unless, of course, the cows have started using 5G technology.

I'm just kidding folks.

But seriously, can you imagine if cows could use 5G? We'd finally have a solution to the world's slowest internet speed in rural areas! That's right, finally, the cows will be able to stream Netflix without buffering! **pause**

Speaking of which, have you ever tried to get a tech-savvy cow to reset their router? It's moo-sic to my ears! ***pause***

Anyway, let's move on to some more exciting stuff…

TODAY’S VISUAL

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🌮 Issue #78

9 sales & marketing platforms to supercharge revenue in 2023:

1. Sales Engagement Platforms

Stop spending hours on manual outreach and getting low response rates.

Upgrade to a sales engagement platform like:

• Outreach

• Salesloft

• Groove

They automate repetitive tasks, personalize communication and provide actionable insights.

 

2. Prospect Data Providers

Stop wasting time and money on outdated or inaccurate lead lists.

It's time to try a lead data platform like:

• LeadIQ

• Zoominfo

• Lusha

Unlock up-to-date, verified contact information for your prospects.

Eliminate the hassle of manual research.

3. Job Change Alert Platforms

Sell to old customers at their new companies.

Try platforms like:

• Usergems

• Champify

Get notified when key players at target accounts change jobs.

This a low-cost high-output event trigger to help you build pipeline.

4. Buyer Intent Platforms

Stop blindly reaching out to prospects and hoping for the best.

Try a buyer intent platform like:

• 6sense

• Demandbase.

These tools use advanced analytics to identify which accounts are actively in-market and most likely to purchase from you

5. Customer Success Platforms

Want to improve your net customer retention?

Take a look at:

• Catalyst

• Gainsight

Insights and automation to proactively:

• support and retain your customers

• helping you increase net retention

• maximize lifetime value of your customers

6. Data Routing Platforms

Looking to route your Salesforce data?

Use routing platforms like:

•Leandata

• Terminus

With these you can:

• Control lead flow from one central place

• Review logs for how leads were routed

• Route leads through a flowchart UI

7. Conversational Intelligence Platforms

Want to record & analyze your sales calls?

Invest in platforms like:

• KAIA

• Gong

•Chorus

You can use these platforms for:

• Call coaching

• Get customer feedback for marketing

• Search transcripts for crucial information

8. Revenue Forecasting Platforms

Looking for accuracy in revenue forecasting so you can make better business decisions?

Take a peek at:

• Clari

• Outreach Commit

They use predictive analytics and historical data to provide insights into future revenue performance.

9. Conversational Marketing Platform

Generate leads from your website visitors.

Take a peek at:

• Qualified

• Drift

• Intercom

 

Most these tools include:

• A chatbot

• A calendaring tool

• An integration with your CRM

 

9 sales & marketing platforms for 2023:

1. Sales Engagement

2. Prospect Data

3. Job Change Alert

4. Buyer Intent

5. Customer Success

6. Data Routing

7. Conversational Intelligence

8. Revenue Forecasting

9. Conversational Marketing

 

Don't sleep on these.

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That’s a wrap for today amigos. Eat your tacos and see you tomorrow! If you want more, be sure to follow me on Twitter (@andymewborn) or LinkedIn.

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