The B2B branding secret that grew Gong to $200M+ revenue

Author

Andy Mewborn
August 14, 2024

Ever wondered how some B2B brands seem to explode out of nowhere?

I just had a mind-blowing chat with Udi Ledergor, the former CMO who helped skyrocket Gong from zero to over $200 million in revenue in just 5-6 years. 🚀

Udi dropped some serious knowledge bombs that I can't stop thinking about:

  • "Different is better than better" - Why being unique trumps being slightly better

  • The content strategy that grew Gong's LinkedIn following to 250,000+ (without paid ads)

  • Why brand is "too important to leave to marketing" (and what that really means)

  • The 3 elements of killer content that keeps people coming back for more

But here's the kicker: Udi revealed the one phrase that became Gong's north star and transformed their entire company culture.

Curious? I've got the full interview waiting for you right here: https://www.youtube.com/watch?v=Df8n_rV6ing

Trust me, if you're building a B2B brand or just want to level up your marketing game, this is 20 minutes you don't want to miss.

Talk soon,

Andy

P.S. Speaking of building your brand, want to master LinkedIn in just 30 days (even if you're starting from scratch)? 

I've got a course and community that'll help you do just that. 

P.S. Here’s how I can help you start getting increasing win rates, deal cycles, and sales velocity:

Book a free Digital Sales Room Demo:

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