💀 how to humanize your cold emails

Are you still OBSESSING over personalization in your cold emails?

Well, I've got news for you...

It's time to WAKE UP and smell the coffee.

99% of people think personalization is the MAGIC BULLET.

They believe if you just add a prospect's name and company...

POOF. 

Suddenly you'll be DROWNING in responses and pipeline.

But let me tell you something...

That's a load of 🐂💩.

(Yep, I said it.)

I've sent more cold emails than I've had hot dinners...

And I'm here to drop a TRUTH BOMB on you:

The REAL solution isn't personalization...

It's HUMANIZATION.

"But wait," I hear you cry, "aren't they the same thing?"

NOPE. Not even close.

Personalization is like wearing a name tag to a party.

Humanization? That's like actually BEING the life of the party.

So how do you make your cold emails feel HUMAN AND personal?

Imagine you're writing to your best friend's cousin's dog walker...

(Stay with me here...)

You don't know them well, but you're not a TOTAL stranger.

You're FRIENDLY, but not overly familiar.

You're HELPFUL, but not pushy.

And most importantly?

You're REAL. You're AUTHENTIC. You're HUMAN.

Ready to change up your cold email game?

Click HERE to watch Nick and me spill the beans on how to HUMANIZE your emails

Trust me, your response rates will thank you.

(And so will all those poor souls suffering from "personalization fatigue".)

P.S.

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P.P.S.

Did I sound human in this email? 😉