Prospect says "Can you send me more information"?

Don't send a whitepaper. Do this instead 👇

Author

Andy Mewborn
November 05, 2024

Prospect says:

“Can you send me more information”

Don’t send a whitepaper.

Don’t dump your deck.

Do this instead 👇

Step-by-step script 👇

1️⃣ "I'd be happy to share specifics. First, what information would be most valuable for your evaluation?"

This separates tire-kickers from serious buyers. They'll respond with their real concerns.

2️⃣ "Great - would it be helpful if I put together a custom workspace in Distribute that addresses [their specific need]?"

3️⃣ Your workspace should include:

• Executive Summary tailored to their use case

• Custom ROI calculator

• Relevant case studies

• Next steps timeline

4️⃣ "I'll organize everything in a collaborative space where your team can easily review and comment. Would it be helpful to schedule 15 minutes to walk through it together?"

This approach:

• Shows professionalism

• Creates engagement

• Demonstrates your solution

• Moves the deal forward

Want access to my complete collection of B2B sales templates?

I'll send you my proven framework for business cases, mutual action plans, and executive summaries that close deals faster.

Much love,

Andy