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$100 Million Selling COLD PLUNGE | How Ryan Duey Shocked The Wellness Industry?

$100 Million Selling COLD PLUNGE | How Ryan Duey Shocked The Wellness Industry?

Andy Mewborn
December 19, 2023

December 19

$100 Million Selling COLD PLUNGE | How Ryan Duey Shocked The Wellness Industry?

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Dive into this episode as Ryan Duey takes us through the exhilarating story of Plunge – from a cold concept to a hot startup. Learn how Ryan's company is making waves with their revolutionary cold plunge pools, and how they turned a simple idea into a thriving business.

Key Takeaways:

- The Birth of Plunge: Discover the origins of Plunge and how Ryan's personal experiences shaped the company's vision.

- Viral Growth: Hear about the viral marketing strategies that catapulted Plunge into the spotlight and how they leveraged social media to build a brand.

- Overcoming Challenges: Ryan opens up about the hurdles they faced in production and team dynamics, and how overcoming these challenges was crucial for growth.

- Strategic Marketing: Learn about the influencer and relationship marketing that helped Plunge reach new heights.

- Innovation and Future Plans: Get a sneak peek into the future of Plunge, with insights into upcoming product innovations and market expansion strategies.

Listen now on Apple, Spotify, and YouTube.